Worldwide smartphone penetration is increasing rapidly. According to Statista, there were 3.5 billion smartphone users in 2020, and the number is expected to spike to 3.8 billion users in 2021.
In the face of escalating demand, the most successful mobile app developers filled demand side gaps with innovative products that leveraged technology with functionality. Expect mobile apps in 2021 to continue the top trends of 2020, as well as introduce some new ones.
1. Accessible App Development
2020 saw an exciting trend where entrepreneurs who lacked technological proficiency but carried compelling ideas partnered with innovative app development companies to create winning apps like oVote, Quiz Run, Doctor World, Raden, and AirBreath. As app development becomes even more accessible in 2021, you’ll notice an uptick in innovative apps on the market.
2. Machine Learning (ML)
ML is a subset of Artificial Intelligence (AI) that helps apps learn from user patterns. ML has already revolutionized smartphone apps such as voice assistants, navigational tools, video streaming apps, communication apps, and social media tools.
For example, Google Maps can suggest the optimal route for your Tuesday commute based on your previous driving patterns, current weather conditions, and the data accumulated from other motorists.
ML will pay an even more significant role in app development in 2020 as apps become more intuitive, smarter, and more responsive. For example, as more people at home order food due to the COVID-19 pandemic, expect ML algorithms to use historical data, near-real-time data, and real-time data to deliver more accurate travel time estimates.
Chatbots are computer programs designed to simulate human conversation with customers and potential customers on websites and applications. Chatbots help companies increase sales, lower costs, improve marketing reach, and gain valuable insight into customer behaviour. Unfortunately, chatbots seemingly hit market saturation due to their limitations in predictive analytics.
Chatbots should come back in a big way in 2021. Integrated with AI, ML, voice recognition, and facial recognition technology, smarter chatbots will draw on user-centric data to deliver more targeted experiences to users.
4. COVID-19 Apps
With COVID-19 continuing to play a significant role worldwide in 2021 until full vaccine rollout, you’ll see more mobile apps that utilize crowdsourcing to deliver news and information related to outbreaks, mutations, testing centres, and vaccination programs.
Experts predict that cybersecurity threats against mobile devices will become more frequent in 2021. Threats that exploit vulnerabilities in operating systems and software delivery platforms to infect devices with ransomware, spyware, and other types of malware through Trojan horse attacks will require more robust defence mechanisms.
In 2021, we can expect better anti-malware tools that utilize ML to neutralize cybersecurity threats proactively. Likewise, we can expect to see new network firewall and virtual private network (VPNs) apps that use machine learning to secure networks more thoroughly.
6. 5th Generation Mobile Network
The 5th generation mobile network, also known as 5G, is expected to roll out further in 2021, transforming the Internet.
Not only will 5G be a leapfrog in data speeds, but it will introduce more generous data caps and less latency. Pioneering developers are expected to use 5G to create revolutionary apps that improve current markets and create new ones.
Remember, modern ride-sharing apps, food delivery apps, video conferencing apps, and augmented reality apps were unthinkable until 4G. Tech leaders promise that 5G will be an even bigger gamechanger.
7. Internet of Things (IoT)
The Internet of things (IoT) is a seamless system of manipulatingmany devices over a network with minimal person-to-person or person-to-device interaction. For example, consumers can control or adjustseveral devices in their IoT ecosystem at home, such as lights, thermostats, windows, TVs, with one touch on a smart controller app.
AI will play a bigger role inIoT improvement, as devices make smarter decisions without human interference. Likewise, as 5G boosts data-transfer speeds by as much as 1000% over current LTE networks, IoT devices will communicate much quicker. In addition, app developers will utilize the power of 5G to create more reliable IoT networks that handle more connected devices.
These are just some of the exciting mobile app trends you can look forward to in the future. Mobile apps will be more powerful, reliable, useful, and innovative in 2021.
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